Friday 5 August 2011

Billy Blue Graduate Exhibition 2009 'Ex'


I'm sure a lot of you have already seen this on September Industry's January feature on Australian designer Magdalena Czarnecki, but she was part of the team that put together what looks like an amazing identiy and promotional campaign for the Billy Blue Grad Show in '09.

I really love her use of stacking in the photography of the posters. I think we should steer clear of a type-driven identity personally but this is just some food for thought.

"The biggest graduate exhibition in Billy Blue history needed to be big – literally. The Exhibition was about big ideas, expanding out from existing spaces and exploring new grounds. Ex- was used as a running theme throughout the design process and applied to the collateral material, such as Ex-panding, Ex-student Ex-hibiting and so on."




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